Electronic sales and repair franchiser Digital Doc is seeing strong growth at both its corporate and franchise levels, with parent company Highland Ventures Ltd. providing the necessary foundation and support.Highland Ventures Ltd., a family business that was established in 1946,currently owns six successful companies and has more than 900 retail locations in operation. Its long history and strong corporate infrastructure have helped the tech brand grow quickly. When the electronics franchiser was acquired by Highland Venture, it only had 13 locations. In just two years, that number has swelled to 43, and there are another 100 stores currently in the development phase.
While there is now more competition in the tech repair industry as far as franchise businesses go, Digital Doc's edge come from the blending of expert repair services with low-cost refurbished electronic device sales. When buying new just isn't an option for a customer, this tech repair brand offers a large selection of certified pre-owned devices.
According to brand president Levi Dinkla, consumers in the tech space want to have the latest developments with the most recent hardware, and they can get that for a fraction of the price from one of the brand's locations. Currently, the repair industry in tech is focused on tablets, computers and phones, but with the increasing connectivity of items such as home appliances, Dinkla sees an opportunity to expand.
Customer service is also given high priority at the repair franchise's locations and is a core part of its business model. Each store is designed to serve as a one-stop shop for all tech devices, and technicians are fully prepared to deliver high-level service thanks to a unique and comprehensive training program.
A Top Franchise Opportunity
With strong parent company backing and an edge in a rapidly growing industry, Digital Doc is a top franchise opportunity for those looking to hit the ground running. The initial investment varies by location but ranges from $70,000 to $152,000 on average.
