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Bob McDevitt has over 40 years marketing and operations experience with top restaurant brands including McDonald’s, Pizza Hut, Tony Roma's, Arby's and Golden Corral. Bob is President of McDevitt & Co., providing franchise brands with the advice and support they need to grow their concepts. Bob has lent his expertise to the franchise industry by serving on the Board of Directors of the International Franchise Association, and works within the franchise community to educate, support and foster growth for franchisors and franchisees.
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Bob McDevitt's Recent Articles
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The Traditional Franchise Model Under Siege
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When is it your problem?
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Starting A New Franchise Concept Just Got Tougher
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The Power of Strategic Planning
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Selling Your Franchise Business
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Five Things to Keep in Mind During a Business...
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How to Handle a Difficult Franchise Advisory...
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Spontaneous Hospitality
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Do you really know what your franchisees think...
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Social Store Marketing
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The Coming Trade Turmoil
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How a Local Franchisee and Santa Clause Helped...
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A Few Thoughts on Creativity
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