| PR Log (Press Release) – Jan 29, 2010 – Burger King is turning
to the King of Beers for a boost at its first establishment selling
alcohol -- the Whopper Bar in Miami Beach's South Beach
neighborhood, USA Today reported. The Whopper Bar will sell beers from Anheuser-Busch and MillerCoors alongside its Whoppers and fries in an effort to compete with casual dining restaurants in areas with high pedestrian traffic. Beer options will include Budweiser, Bud Lite, Bud Lite Lime and Miller Lite. To learn more about food franchises ... Click here "Serving as an 'innovation lab' with new features and menu items, the Whopper Bar demonstrates how Burger King Corp. is always looking for new ways to provide a premium restaurant experience," Burger King spokeswoman Lauren Ross told Slashfood. "The beer products make for a perfect pairing with a customized Whopper sandwich." To learn more about food franchises ... Click here |
MFV Expositions
65 Harristown Road, Suite 300
Glen Rock, NJ 07452
Tel: (201) 226-1130
