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The biggest 360-bathroom remodeling brand Re-Bath just announced two promotions -- Donna Catalfio, COO and General Counsel and Dana Fossand as its new VP of Corporate Stores -- along with the hiring of Sharon Villegas as a Chief Marketing Officers. All three women are stepping into crucial growth roles as the brand expands to 100 locations and beyond.
A licensed attorney with more than 15 years of private practice experience, Catalfio took on the role of Chief Administrative Officer in 2017. In this position, she managed legal matters, human resources and training. Now, as the COO and General Counsel, she will be overseeing all legal matters and franchise business operations except for marketing.
For more than two decades, Villegas worked on brand rejuvenation and development, consumer retention and lead generation. She worked in leading roles at several marketing agencies and spearheaded many successful online and traditional campaigns.
Last but certainly not least, Fossand brings to the bathroom remodeling brand more than two decades of sales and training experience. She has extensive experience in building value for customers and franchisees, and she is known for her ability to grow sales and expand businesses.
Brand CEO Brad Hiller said the company is now at a pivotal growth point, so they are crafting a top-of-the-line team to elevate the brand and the customer experiences.
With a new leadership team now in place, the company is going to be launching a second corporate-owned spot this year. With 100 locations across 34 states, this bathroom remodeling company is getting ready for its national expansion by offering franchise opportunities to passionate entrepreneurs in targeted markets across the country. The new corporate-owned spot will help the company better understand all operations, systems and procedures currently in place and allow for the necessary changes so that each franchise is primed for success.
The largest complete modeling franchise business in the country, Re-Bath offers clients full bathroom remodels, shower and tub updates, and accessibility and aging solutions. From simple bathtub replacements to complex bathroom redesigns, this brand makes remodeling the bathroom affordable, convenient and effortless with its professional and friendly installers. The initial investment for one of this brand's franchise opportunities ranges from $177,400 to $358,000.