Manalto - Franchise Industry Experts | Be The Boss

Manalto Enterprise is a cloud-based social media management software that enables enterprises to efficiently manage their social media presence across multiple social platforms, at scale, with alignment to their structure. The Manalto solution delivers controls to support brand management and risk management across social media. Manalto saves time, money and resources, while allowing visibility to ensure real-time customer service and engagement. Manalto is headquartered in Reston, VA and supports customers globally.

Jim McKerlie

Jim McKerlie is the Executive Chair at Manalto Inc. He is a highly regarded business leader and entrepreneur with over 25 years building organizations. Jim was integral in creating an international accountancy and advisory group that compromised 2000 members at its peak. He also co-founded a supplier business that dealt with extremely large franchise groups and worked closed with franchise management. He has been a pioneer in digital around the world and assisted many organizations as they adopted digital to transform the way they did business.

Manalto's Recent Articles


May 17, 2017

Programmatic vs Problematic

As the fastest growing medium in advertising history (yes, that includes print, broadcast and radio), programmatic is set to make up more than 50% of digital sales revenue worldwide by 2018....
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Feb 22, 2017

Why Social Media Matters to a Franchise

If you're serious about moving your franchise forward this year, now is the time to recognize the role that social media can play in helping you reach your 2017 goals. There are many reasons why...
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Feb 8, 2017

Social Media Guidelines for Your Franchise

Where should you begin? When looking to get started on social media, or when you’re wanting to ramp up your exposure as a growing franchise, it’s a smart move to put social media guidelines...
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