Matthew Jonas - Franchise Industry Experts | Be The Boss

Matthew Jonas

Matthew Jonas is the president of TopFire Media, an award winning integrated public relations and digital marketing agency specializing in franchise marketing and consumer branding. Together with the leaders of iFranchise Group, Jonas established TopFire Media to provide a strategic and synchronized method for digital marketing in the franchise industry. As a digital marketing strategist with more than a decade of in-depth experience in SEO and PPC, social media publishing, conversion based marketing, inbound marketing, sales management, and online lead generation, Jonas has built a career dedicated to delivering an integrated marketing approach that achieves client success and long-term relationships.

Matthew Jonas' Recent Articles


Sep 15, 2017

Identifying Your Ideal Franchisee

Not many people have the gall to turn down a $40,000 check. But, that’s a reality for America’s franchisors. More often than not, franchise brands are forced to close the door on a prospective...
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Jul 21, 2017

The Right Media Mix For A Shoestring Budget

Marketing is, if nothing else, a fine balancing act of allocating resources and budget across seemingly endless channels to effectively reach an audience. So, determining a media mix that reaches...
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May 3, 2017

LinkedIn for Lead Gen

Whether it’s staying connected with old colleagues, utilizing professional development resources, or even job searching, there’s no doubt in the power of the world’s largest professional social...
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