Franchise Articles

Apr 12, 2017

Spontaneous Hospitality

Lately there has been a lot written about companies attempting to improve their business by upgrading the consumer experience. Especially retailers threatened by on-line shopping, and restaurant...

Apr 7, 2017

Try These Social Media Tips to Spruce Up Your...

Online marketing after the holidays may seem like a difficult task for business owners and marketers, but it doesn't have to be. The dreaded winter blues should only affect those who do not have...

Apr 6, 2017

Local Marketing Tips to Promote Your Franchise

So, you’ve recently purchased a franchise (congratulations!), but you’re probably thinking: now what? If that’s the case, then we’d like to take this opportunity to help you promote your...

Apr 6, 2017

The ABCs of Franchise Sales

A quality process yields predictable results, that much we know. And, it’s no different in franchising. Every component of a franchise sales process is designed to fulfill a specific goal, the...

Apr 5, 2017

4 Key Considerations for Engaging Websites

You already know just how important a web presence is in the franchising world – it is the ‘face’ of your company, and often the only touchpoint you have with your customers. Therefore you need...

Apr 4, 2017

VaporFi Launches New Franchise Business in...

E-cigarette brand VaporFi recently opened another franchise business location in Virginia. The newest store is in Roanoke on Williamson Road, and this one-stop shop for vapers features more than...

Mar 31, 2017

Are You Prepared? FLSA Class and Collective Action...

One of the greatest risks of financial exposure for a franchisee owner is the risk of class and collective action litigation. Particularly, there is increasing focus and attention on collective...

Mar 30, 2017

Why Franchising is a Great Second Career

If you’re looking for a franchise for sale on our website that will end up serving as your second career, you’re not alone. In a time where thousands of people are being laid off in companies all...

Mar 29, 2017

Know Your Sweet Spots

“Do you know who Sweet Spot customers are?” That’s the question I often open with when I present to franchisees. Some people immediately nod their head. Most folks, though, sort of look...

Mar 24, 2017

The Intricate Relationship of Search and Social

While marketers encounter a number of ineffective practices on Facebook, Twitter and the like, social media – when done right – can have a profound impact on franchise lead generation. In order...

Mar 23, 2017

Franchise Tenants - Negotiate Your Commercial...

Franchise tenants typically pay a great deal of attention to marketing and managing their own companies; however, they often overlook the importance of their own commercial lease. The commercial...

Mar 23, 2017

Why it’s Important to Build a Great Reputation to...

At FranchiseExpo.com, we know that one thing that makes a franchise so powerful is that people love a recognizable brand. They feel secure knowing that, when they walk into any store in that...

Mar 22, 2017

Social Media Terms to Understand and Embrace in...

It’s time to start delving into your analytics and making better decisions based on your data, if you’re not already doing so. As social media marketing becomes more competitive than ever,...

Mar 20, 2017

Ensuring Form I-9 Compliance

January 22, 2017, U.S. Citizenship and Immigration Services (“USCIS”) issued a new version of the Form I-9 Employment Eligibility Verification (“Form I-9”). The updated Form I-9, dated November...

Mar 17, 2017

What Business Lessons Can Be Gained from the...

If you are a sports fan it was hard not to enjoy Super Bowl LI, unless you were an Atlanta fan. As we reflect on the game it is interesting how it mirrored business and offers valuable insight...

Mar 16, 2017

Social Media Hacks for Your Franchise

How you use social media has the chance to either make or break your business. So, why not do everything you can to take full advantage of all the perks that social websites have to offer?...

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