Franchise Articles

Sep 8, 2017

The Top 10 Commandments of Pre-Shift Huddles

It’s only been relatively recently that the huddle has made its way from the playing field to the business workplace, but it has proven to be just as effective in settings as diverse as the...

Sep 7, 2017

Accountability Through Documentation: The Proof is...

Managing employees is a significant piece of the normal course of business. However, often times handling the “people” part of the job happens fluidly rather than through an established process....

Sep 6, 2017

Chicken or Egg Site Selection and Leasing – Which...

As we explain in our book, Negotiating Commercial Leases & Renewals FOR DUMMIES, there is a great deal for potential franchisees to consider before committing themselves to any franchise...

Sep 1, 2017

A Call For Back-To-Basics Marketing

There is a dawning realization among marketing-driven businesses that mass media advertising, like military bombing campaigns, cannot achieve the results you get from troops on the ground. So why...

Sep 1, 2017

SBA’s Streamlining of the Franchising Lending...

Potential Franchisees must be up to date on the latest SBA requirements placed on any and all franchise models. The SBA has simplified the previously a la carte practice of negotiating and...

Aug 30, 2017

Help Local Franchises Stay in Your Brand’s Lane

According to a 2017 survey by Franchise Direct, 41% of prospective franchisors are investing in the franchise space because they wish to be their own boss, but also don’t want to have to come up...

Aug 30, 2017

The Franchisor’s Formula for a Calculated Exit...

When you’re calculating the specifics of your franchise growth plan, the pursuit of sustainable expansion only makes up part of the equation. If you’re thinking like a true entrepreneur, you’ll...

Aug 25, 2017

Millennials, McDonald's, and Miley Cyrus

Millennials in the workplace can be quite challenging. Wikipedia defines a millennial as a “person reaching young adulthood in the early 21st century”. They’re typically known for being gifted...

Aug 24, 2017

A Failure To Communicate

The warden in Cool Hand Luke is right, we have a failure to communicate. Unlike the warden however, we do not want to resort to violence to get the point across. Internal marketing is an often...

Aug 23, 2017

Escaping the Cube: Why, When, and How Workers...

Increasingly, American workers are choosing to leave the corporate world and venture forth on their own. These voluntary departures are being fueled by an increasing optimism in the country's...

Aug 22, 2017

The Perfect Franchise Financing Combination

When an entrepreneur is considering purchasing a franchise, various financing options are considered and the most appropriate financing product(s) is typically selected. For example, an...

Aug 18, 2017

Ask The Franchise Advisor: Benefits of a Franchise

Laura from New Jersey asks: “I know buying a franchise business is a good idea because they train and support you, and they have a proven model, but I am trying to convince my business...

Aug 17, 2017

How to Profile and Choose your Board of Directors

A competent board of directors or advisory board can be an invaluable resource for a franchisor. In the case of small or medium sized franchises, having advisors from outside the franchise offers...

Aug 11, 2017

Forge Franchisor Loyalty – Because It Matters

Many of the talented Fran Expo contributors focus their expert advice for the benefit of franchisors. As a former 15 year Kids ‘R’ Kids Academy franchisee, I can do that, but not as expertly as I...

Aug 9, 2017

10 Tips to Turn Your Franchise’s Utility Content...

Let’s face it; your utility content can be dry, sometimes stale, and perhaps overused. Sure, it’s great to have content provided by head office and in a pinch, it can prove to be crucial to...

Aug 2, 2017

The 6 Most Common Careless Franchise Disclosure...

I’ve written several articles identifying ways to better use your FDD as a marketing tool. What’s interesting to me is that most franchise executives see the FDD as a legal document and nothing...

FOLLOW US