Franchise Articles

Oct 25, 2017

The Power of “No”

A system’s health and future depends on how comfortable novice franchisors are with one simple word. For some, saying “no” is second nature. Others warm up to it throughout the franchising...

Oct 20, 2017

5 Reasons the World Needs More Women Entrepreneurs

Women entrepreneurs are a powerful part of today’s economy. Their business acumen, intelligence, and resilience are among the many reasons women make such an impactful contribution. Here...

Oct 18, 2017

Prospective Franchisees Know Your Choices

In my experience, many individuals get locked into a specific franchise opportunity before fully understanding their options. We call this consumer driven investing, where they view a franchise...

Oct 17, 2017

Tips for shopping for Tech

A few months ago I went shopping for a new car. I had a vague idea of what I wanted but I wasn’t completely sold on any one brand, make, or model. The only thing I had officially committed myself...

Oct 16, 2017

Getting Started with SEO: 5 Things to do Before...

“How do we get our site to come up higher in Google searches?” This is (hands down) one of the first questions anyone launching a new franchisee website asks. While people seem to understand that...

Oct 6, 2017

Are Distributorships Exempt from the Franchise...

Franchising is regulated at the federal level under the Franchise Rule 16 C.F.R. Part 436 (the “Franchise Rule”) and at the state level by a myriad of business opportunity and relationship laws....

Oct 5, 2017

Family and Medical Leave Act – Answers to Your...

The Family and Medical Leave Act (“FMLA”) of 1993 allows eligible employees to take unpaid, job-protected leave for specified family and medical reasons. This Act, which applies to covered...

Oct 4, 2017

Presenting and Negotiating a Lease Proposal – For...

As we explain in our book, Negotiating Commercial Leases & Renewals FOR DUMMIES, there’s more than one way to present and negotiate a lease proposal. Some ways are right for some situations...

Sep 29, 2017

What Is Neighborhood Marketing?

Neighborhood Marketing is an old concept, but it’s as relevant and fresh as any current technological mass media campaign. It’s about targeting your marketing efforts on specific neighborhoods,...

Sep 27, 2017

Paving Your Path to Multiples

If you’re a potential franchisee looking at multiple units, unless you have over a $1 million in cash, you’re going to need some sort of financing in place to get all of your locations open. And...

Sep 27, 2017

Franchisees: A Valuable Resource For Prospective...

When performing due diligence, valuable resources for prospective franchisees are franchisees and former franchisees. In the Franchise Disclosure Document (“FDD”), the franchisor must list all...

Sep 26, 2017

Developing Your Franchise Strategy

The most pivotal decisions you will make as a new franchisor involve your strategy for program structure. These decisions, ultimately, affect key aspects of the offering – including the targeted...

Sep 22, 2017

Franchise Systems are Stretching for Growth

It’s hard to grow a franchise system. Selling franchises can be daunting at times. To try and cast a wider net, some franchise systems differentiate their business model to appeal to a broader...

Sep 21, 2017

It's All About Culture!

Culture. We hear it everywhere. But other than “traditions, customs and throwing a plate against the wall when we’re done eating,” what does culture really mean in the context of a business...

Sep 15, 2017

Identifying Your Ideal Franchisee

Not many people have the gall to turn down a $40,000 check. But, that’s a reality for America’s franchisors. More often than not, franchise brands are forced to close the door on a prospective...

Sep 13, 2017

Five Things to Keep in Mind During a Business...

Every business has the potential to have a PR crisis at some time in its existence. A crisis can be defined many ways but for purposes of this article, let’s just say it’s an abnormal occurrence...

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